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Martina Eberle

martina_eberle_04Martina Eberle is a PhD candidate in social anthropology at the University of Bern, Switzerland. She received a Diploma in Product Design from the School for Arts and Craft in Zurich, an MA in Communication Design from the Bern University of the Arts and an MA in Research on the Arts from the Faculty of the Humanities of the University of Bern. Further, she holds a joint MBA from London Business School and Columbia Business School. Before embarking on a PhD in anthropology Martina pursued professional careers in communications, design, innovation and business development. Currently, she works for a multi-national enterprise offering software and services to the financial industry. There, she supports initiatives, projects and measures conceived and designed to implement organizational change.
In her PhD project ‚Regimes of Harmonization’ she studies processes of financialization and subjectivation focusing on forms of configuration of labor in contemporary systems of capitalist production. She analyzes how employees are incorporated as assets of sentiment to foster identity and a sense of belonging among members of a workforce and between members of a workforce and a corporation. Further, she studies the role of knowledge, systems of thought and cognate objects in the construction of normative communities conceived around discursive frameworks of culture and value. With her analysis of contemporary forms of identity politics she contributes to critical inquiry into exemplary phenomena in which the deconstruction of polity and the endurance of colonial regimes become manifest.

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